Peter Rhoads is a Creative Catalyst. A director that finds mirth and dramadic comedy is just about everything.
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He has created and worked on instantly recognizable and award-winning campaigns for brands like Tostitos, General Mills. His work has been at the forefront of Digital & Social Marketing.
Subodh was a key player in boosting the creative prowess of Saatchi NY in terms of integrated digital creative for brands like Trident, Fiber One, Lenovo, as well acquiring digital business for Duracell.
He is a craftsman and conceptual think-tank specializing in curating Digital, Social, Mobile, Experiential, Film & Integrated content solutions for clients. A creative leader and problem solver he has held the position of Executive Creative Director and Creative Director at various agencies and continues to work as a Freelance Creative Consultant.
Subodh is an accomplished Musician having released multiple albums with several groups over the past fifteen years and toured the United States & Canada. In addition, he is a Photographer with a keen eye for curating editorial content for Music & Travel.
Peter Rhoads is a Creative Catalyst. A director that finds mirth and dramadic comedy is just about everything.
​
He has created and worked on instantly recognizable and award-winning campaigns for brands like Tostitos, General Mills. His work has been at the forefront of Digital & Social Marketing.
Subodh was a key player in boosting the creative prowess of Saatchi NY in terms of integrated digital creative for brands like Trident, Fiber One, Lenovo, as well acquiring digital business for Duracell.
He is a craftsman and conceptual think-tank specializing in curating Digital, Social, Mobile, Experiential, Film & Integrated content solutions for clients. A creative leader and problem solver he has held the position of Executive Creative Director and Creative Director at various agencies and continues to work as a Freelance Creative Consultant.
Subodh is an accomplished Musician having released multiple albums with several groups over the past fifteen years and toured the United States & Canada. In addition, he is a Photographer with a keen eye for curating editorial content for Music & Travel.
Peter Rhoads is a Creative Catalyst. A director that finds mirth and dramadic comedy is just about everything.
​
He has created and worked on instantly recognizable and award-winning campaigns for brands like Tostitos, General Mills. His work has been at the forefront of Digital & Social Marketing.
Subodh was a key player in boosting the creative prowess of Saatchi NY in terms of integrated digital creative for brands like Trident, Fiber One, Lenovo, as well acquiring digital business for Duracell.
He is a craftsman and conceptual think-tank specializing in curating Digital, Social, Mobile, Experiential, Film & Integrated content solutions for clients. A creative leader and problem solver he has held the position of Executive Creative Director and Creative Director at various agencies and continues to work as a Freelance Creative Consultant.
Subodh is an accomplished Musician having released multiple albums with several groups over the past fifteen years and toured the United States & Canada. In addition, he is a Photographer with a keen eye for curating editorial content for Music & Travel.




About Peter Rhoads.
Peter Rhoads is a Creative Catalyst. A director that finds mirth and dramadic comedy is just about everything.
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Peter has created and worked on instantly recognizable and award winning campaigns for brands like Tostitos, General Mills, Pepsi, Kiehls, Levi's and Trojan. Peter is a craftsman and creative leader. He is first and foremost a storyteller. Having starting at Universal Studios in development, he brings this sensibility to his short content work. He has a history of creating work that challenges our assumptions. Whether it’s a Puppet lashing out, or a sock family finding its roots, there’s always a touch of humor in the creative. With strong art direction, he tells stories that bring a level of humanity, letting the audience feel connected to the moments of drama or comedy.
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Since his return from living in Buenos Aires Argentina in 2007, Mr. Rhoads has been writing and directing short content with the household brands: Levi’s, Lebron James, Mountain Dew, Microsoft, Kiehl’s, Trojan, La Perla, Nokia.
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Mr. Rhoads won the Grand Jury Award at the 2009 Slamdance Film Festival and USA film festival for the music video “Mr. Novocaine.” He was featured in Shoot Magazine’s 2010 NDS and was shortlisted for a 2013 Cannes Lion Promo. In 2014 he won in SXSW Interactive for G.A.M.E.: The Greatest Action Movie Ever.
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Most recently, Mr. Rhoads has just completed his first Novel, “Searching for Blueberry.”







